The Company Behind the Data
We started Bnchmrk in 2015 to solve a problem we lived every day: benefits professionals deserved better data.
From Frustration to Solution
In 2015, Andrew Kimmel left his role leading analytics at a national benefits consulting firm with a simple observation: advisors and consultants were making million-dollar recommendations based on outdated survey data, gut feelings, and incomplete market intelligence.
With angel investment from close friends, he set out to build something different, a platform powered by real, verified plan data. Not surveys. Not purchased datasets. Just actual benefits plans, validated through our proprietary compliance engine.
From day one, we made a deliberate choice: stay independent. No venture capital and no private equity means we answer to our users, not investors. We can prioritize data quality over growth metrics, and build what benefits professionals actually need.
A Decade of Growth
Founded
Launched with 900 participants across 7 markets.
Platform Launch
Launched proprietary app for nationwide benchmarking.
National Coverage
Local benchmarking in all 50 states + DC.
Industry Standard
25% of top 100 advisors using Bnchmrk.
10K Employers
Hit 10,000 active employers in the dataset.
Benefits Intelligence
Launched Plan Scoring and Contribution Modeling.
Meet the Team
Andrew Kimmel
Founder & CEO
Former benefits consultant who saw the need for better benchmarking. Led analytics at NFP before founding Bnchmrk.
LinkedInSarah Lynch
Head of Client Growth
15+ years across carriers, consultants, and HR tech. Led customer success at NFP and Mutual of Omaha.
LinkedInBill Katsak
CTO
Architects the systems that power Bnchmrk's data engine. 20+ years building scalable infrastructure.
LinkedInWant to see the platform?
Request a demo and see how Bnchmrk can help you make better benefits decisions.